-
Is this your first time here?
- Did you have trouble finding the building?
- How many people do you think will be coming tonight?
And, just for good measure, we throw in a few “hmms” and “ahs” to make us
appear even less confident.
Getting off on the right foot
Here are hints to help you feel at ease, make others comfortable, ensure you are
memorable after the event and gain helpful information as well.
1. Establish your purpose for attending the event
a.To gather information? It can vary from learning more about the
sponsoring organization to making an educated decision about joining to
learning more about specific businesses or individuals who are likely to
attend.
b. To get referrals? These can include business or job referrals or for
support services necessary to run and grow your business.
c. To seek advice or support? This might range from encouragement in a
job search or in your venture into entrepreneurship. Or it might be from
people in other companies who are employed in the same field or the
same industry.
In any case, prepare your “ask for” questions and your “listen for”
answers so you sound ready and are prepared to hold stimulating conversations
while simultaneously enhancing your knowledge base.
2. Prepare your verbal business card
Be ready to share with others in one or
two sentences what you do … not how you do it or who you are. These logically
follow. You want to intrigue people to talk with you while informing them
about what you do that will benefit them or people they know.
Keep it simple
because while people are listening to you, they are also assessing your
appearance and behavior, trying to remember your name and planning what they
will say.
Always include your first and last name (even your friends have memory
lapses!), what you do, benefits to others and active verbs, the most powerful
words in the English language. In general, omit your company name (unless it
is really well known), your company location, titles, business labels and go easy
on adjectives and adverbs.
You’ll want to tailor the above information when
you are with people from your company or in the same industry. They will
understand and even expect jargon.
3. Remember introduction basics
Even though you learned this in elementary
school, you might need a refresher:
a. A younger person is introduced to an older person
b. A man is introduced to a woman
c. A less important person is introduced to a VIP.
In other words, say the name of the person who is older, the woman and the
VIP first.
You deserve to be addressed as you want to be; however, you must let
people know your preference so they can start the conversation correctly. If
your printed nametag says “Robert,” and you prefer, “Bob,” it’s fine to cross
through the name and print “Bob” on it. Use a felt tip pen so people can easily
read it.
4. Weave newcomers into the conversation
When someone new joins you,
immediately introduce him or her to everyone or allow the person an ample
opportunity to do. Bring the person up-to-date by quickly reviewing what you
were talking about (remember it’s a new conversation for them) and then asking
them for an opinion or comment.
5. Remember names
The start of any conversation is a good place for you to
start remembering someone’s name. Hopefully, the person knows to wear the
nametag on the right side (unobstructed by lapels or scarves) so that your eye
will easily travel to it as you make the initial handshake. Hopefully, the person
also knows to say his/her name along with the handshake.
a. Look at the nametag.
b. Listen as the person gives you his/her name.
c. Study the person’s business card to help implant the name in your
memory.
d. Repeat it several times during the first few minutes of the conversation.
e. Use it when you introduce the person to others.
f. On another note, it is vital that you use the person’s name as you make
your rounds to say “good-bye” to everyone you met.
6. Ask open-ended questions
The best way to avoid those one-word answers that
make you feel as if your attempts at conversation have been thwarted is to not
ask “yes” and “no” questions. Or, if you start off with one, have two or three
open-ended questions or statements in your pocket at all times. Those one-word
answers are sure to get you perspiring if you are the kind who already doesn’t
like to start conversations.
Lillian D. Bjorseth helps you build high-value relationships by honing your
business networking, business development and communication skills. She’s the
author of Breakthrough Networking: Building Relationships That Last, 52 Ways to
Break the Ice & Target Your Market, and the Nothing Happens Until We
Communicate CD and workbook series. She’s a contributing author to Masters of
Networking. Lillian is an Inscape Publishing certified DiSC® trainer and a
member of National Speakers Assn. She spent 11 years at AT&T where she
trained top executives in communication and media skills. Contact her at
lillianspeaks@duoforce.com, http://www.duoforce.com, 800-941-3788 (outside IL) or
630-983-5308.
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